Social Media Coordinator
New Myspace Profile Page
Remember that social network where your first friend was a guy named Tom? Well, your old friend Tom moved out of that "space" back in 2009, as did almost everyone else.
In 2008, it appeared as if Myspace had bit the dust; it was a literal ghost town littered with spambots and local bands. But with the help of a few big names with large checkbooks, including Justin Timberlake, the original social network is about to get new life.
Last week, the former social giant released a video debuting "The New Myspace." With only a short teaser of what's to come, the new look is eye catching, to say the least. Completely rebuilt from scratch, this new Myspace is trying to appeal to 20-somethings with an interest in music.
This is great news for artists, record labels and venues, as this is where their target audience would most likely congregate. But will it attract that demographic?
Critics seem to think that Myspace might become the new happening place once again. With more and more Baby Boomers (read: parents) joining Facebook, Millennials are trying to find their own hip, online social space.
New Myspace is combining the popular features and visuals of Facebook, Twitter, Pinterest and Foursquare with Spotify and Pandora, positioning it as the ultimate social network. The site will allow users to signup via their Facebook and Twitter profiles, creating a link between the social channels.
The creators are hoping to hook users back in with this redesign that is scheduled to come "very soon." To build up the excitement, they're gradually releasing the profile update to new and current users through an invitation-only setup. Just like Facebook, Pinterest and Google+ before it, Myspace is playing the exclusivity angle.
Being one of about 10 people who forgot to delete their original account, it was interesting to login and see the current state of the network. It's still a virtual ghost town, with people using it more for listening to music and creating playlists, which plays perfectly into Myspace’s hands. I'm actually pretty pumped for the redesign and also excited to use it. It's unclear if existing users will automatically be upgraded or not, so I’ve already submitted my email for an invite. While it looks great and has serious potential to be the new it place online, the question still remains: Will people come back to Myspace?
Will you be signing up for your invitation?
The Myspace Stream:
Playlists & Mixes: